Try on JAFRA’s Makeup Virtually!
Discover our Try-On Makeup Tools!
By Nicole White
For decades, we’ve tested makeup products on the back of the hand or spent an afternoon at a beauty counter being 'made up' by a makeup maven just to be sure that we found the right tints to complement our features. As companies like JAFRA have planted the seeds of a new generation of makeup, new ideas and methods of trying out makeup too have continued to bloom.
September 01, 2021
JAFRA has launched an AR (augmented reality) makeup try-on technology that offers benefits in so many ways that it has quickly become one of my favorites! The features in virtual experience will impact how beauty is introduced to clients, how new products are tested, and even how green JAFRA can be as a company. The makeup industry has evolved in many ways over the years, but the addition of virtual makeup consultations seems to be an advantageous change for everyone that is sure to stick around.
Your JAFRA Independent Beauty Consultant can use this tool to deliver personalized customer service while keeping you safe and maintaining physical distance. You can continue to work with your neighbor and your friend in another state –all through your computer and this amazing tool. Try on makeup without the need for shipping samples that may not be the correct or flattering shades (and avoid expensive or delayed shipping!).
As a customer, you can access this tool 24/7! You can try on hundreds of shades of makeup and test varying product lines, as well as try out complete looks from professional makeup artists. Of course, your JAFRA Independent Consultant will always be available to help you find the perfect shades, too, and would love to help you utilize this amazing tool!
This new AR try-on also allows JAFRA to be more sustainable. The ability for clients to virtually test products and shades of new products minimizes the need for samples to be sent out and consumed. This also limits the number of likely returns of used products to the warehouse since clients will have been able to see the colors on their actual skin-tone.
One thing I personally loved about the Virtual Try On tool is that I could use a photo or do a live try on! As soon as I started, the program requested access to my camera for live video, which allowed a much more realistic and clearer image of myself and allowed me to truly get a feel for movement and angles with the various colors available. If you have not yet had the chance to try-on some of JAFRA’s makeup yet, check out the virtual tool here: https://www.jafra.com/virtual-try-on/color