3 Fast Ideas from JAFRA Spa

With all the stress this year has thrown our way, self-care is more important than ever. We’re also busier than ever, so how can we create the time and space for wellness?
As Senior Director of JAFRA Worldwide Marketing for Skin Care and Toiletries, I’m an expert at squeezing mini spa experiences into my daily routine. JAFRA Spa makes it easy, with botanical-infused formulas that you can use in the shower or while unwinding before bed.
The benefits of luxuriating with a clay mask, exfoliating body polish or hydration treatment are more than skin deep. They force you to slow down for a moment (or longer,) and make a world of difference in how you feel.
At the end of a long day, a warm shower can feel like pure bliss. Take it to the next level with just 2-3 extra minutes and JAFRA Spa Ginger and Sea Salt Body Rub. The invigorating formula gently buffs away dry skin while moisturizing with a blend of skin-conditioning oils and botanical extracts.
How to: In the shower, step away from the stream of water and gently massage a generous amount into damp skin. Start with your shoulders and chest, working down your body all the way to your ankles as you breathe in the soothing, aromatherapy-inspired scent. Rinse well, then wrap yourself in your softest, fluffiest bathrobe.
Key ingredients:
  • Ginger Root Extract: gently exfoliates skin
  • Sunflower Oil: improves moisture retention
  • Vitamin E: antioxidant with skin-conditioning benefits
Want a luxurious European-style spa experience in less than half an hour? Try a skin-purifying clay mud mask for face and body. JAFRA Spa Mud Mask is inspired by the traditional mud baths and mineral-rich thermal springs of Tuscany.
How to: Get ready by securing your hair with a headwrap or ponytail holder and removing your makeup. Apply a thick, even layer to skin, avoiding your eyes and mouth. Focus on any areas that need extra attention, such as your décolletage, elbows, and legs. Then, relax and enjoy 15 minutes of downtime while it dries. Scroll through Instagram, watch your favorite sitcom or listen to a podcast. When you rinse off the mask, you’ll be amazed at how smooth your skin feels.
Key ingredients:
  • Kaolin & Bentonite Clay: mineral clays absorb oil
  • Sodium PCA: natural humectant; improves skin feel and keeps it looking fresh
  • Licorice Extract: plant extract prized for its moisturizing and brightening properties
Treat your feet to a 60-second, sole-smoothing rubdown with JAFRA Spa Intensive Heel and Foot Repair. Infused with tea tree oil and cucumber extract, it smells as refreshing as it feels.
How to: Keep the hydrating formula by your bedside and make it part of your nightly routine. If feet are extra dry, use a generous amount then slip on a pair of clean socks to seal in the moisture. Drift off to sleep feeling comforted and well-cared-for. In the morning, you’ll wake up to softer, more supple skin from heel to toe.
Key ingredients:
-      Shea Butter: natural emollient softens dry, sensitive skin
  • Cocoa Butter: leaves skin feeling smooth and moisturized
  • Panthenol: prized for its skin-conditioning benefits

Happy American Business Women’s Day!

4 Businesswomen on their Secrets to Success

Happy American Business Women’s Day!  The holiday is actually news to me, which is crazy considering that President Reagan started it in 1983 by Congressional resolution. Today, it commemorates the important contributions and amazing legacy of more than 68 million working women and 7.7 million female business owners in the United States. Truly impressive and something we all need to celebrate, whether you work for a company, created your own company, or you’re an entrepreneur. We’re all American businesswomen and, personally, I’m super proud to be one.
Today I partnered with JAFRA on this blog post because, for me, JAFRA represents the epitome of the American businesswoman.  The company’s co-founder, Jan Day, was told as a young woman that she wasn’t “glamorous enough” to sell makeup and, instead of giving up, she instead envisioned a new kind of beauty company. She and her husband Frank founded JAFRA with a mission to create exceptional products and an inclusive, empowering community open to all.  Since 1956, JAFRA has inspired generations of beauty consultants to reach for their dreams, and their beauty products have empowered millions to look and feel their best, at all ages.
I decided to ask four of my favorite female businesswomen (no affiliation with JAFRA) two questions that I constantly get asked myself and, to no surprise, I got some AMAZING tips and advice.
Enjoy it. Share it. Take it all in. And remember to celebrate yourself today because we all deserve it. <3
Lara Eurdolian, Founder of Pretty Connected Shop
What is one thing you learned about your business that you wish you knew from day one?
Supply chain management. Making sure your products, packaging and supply chain are on point to keep everything in stock and properly forecasted. And also, to give yourself flexibility to try out and extensively test your product and packaging before committing to a large quantity order.
What's your best advice for aspiring female entrepreneurs and businesswomen just starting out?
"The goal is to make money while you sleep" - that's the advice Ashli Stockton, Founder of Sunday Forever gave to me, which helped me focus on the big picture. The advice I find myself giving a lot is "no one will ever work as hard on your brand as you will, and to divide your needs by 'need to have' and 'nice to have.'  Conquer the first list so you can launch, and the bigger ideas as you have more bandwidth you don't get too overwhelmed.”  All of these statements remind me of the importance of working hard to grow, but also not to lose sight of the goal of growing and scaling your business for success (and quality of life).
Joslyn Davis, co-founder of Shared Media
What is one thing you learned about your business that you wish you knew from day one?
Because digital media is still relatively new, and I started my career in digital video when it was in its early stages, there's so much that no one knew on day one – we were quite literally living in a new media wild west. In hindsight, my advice to myself would've been to say no more often, and I wish I had learned the art of working "smarter" and not "harder" much earlier (I'm still working on this one). 
What's your best advice for aspiring female entrepreneurs and businesswomen just starting out?
My top piece of advice is this: stop talking about the ideas you have, the things you want to do, and just start doing them. Stop talking, take a calculated risk and just start doing, because here's the thing, regardless of when you absolutely will experience some level of failure regardless of when you start. 
Jaclyn London, Author of Dressing on the Side and Head of Nutrition and Wellness at WW
What is one thing you learned about your field of business that you wish you knew from day one?
That you have to both show and tell people who you are many times to make headway with just about anything! I continue to learn this one every day, but in the field of nutrition/dietetics, specifically: Yes, people need to know who you are on paper (your resume— what you’ve done, how much experience you have, where you’ve studied, etc.), but you always have to listen, first, to provide helpful, science-based yet hyper-individualized guidance! I think that applies to any area of business and no matter what you’re doing: Listening and asking questions to help clarify your understanding (so that you can ultimately be more effective in whatever you do or whatever service you provide) is critical, because everyone really just wants to feel seen and understood —personally and professionally! 
What's your best advice for aspiring female entrepreneurs and businesswomen just starting out?
I made the mistake of listening to the trope/old advice, “say yes to everything,” and I am still trying to unlearn what’s now become a bad habit! The earlier you can discern what you like to do from what you really love to do, the simpler it is to set boundaries that uphold your own professional priorities. It’s easy for all of us to get caught up in things that seem important, only to realize at the end of a big project, a day, or a week that we’re totally depleted and don’t have time left to do the thing we really wanted to spend time doing, right?! We all only get 24-hours in the day, and when you love doing something, it affects how you show up and the quality and uniqueness of the work you produce. So, I’d encourage anyone/everyone just starting out to understand when/where/how to politely turn down “opportunities” that are really just boundary-bullies in disguise! 
Alexis Gordon Kelly, founder of Eklexic jewelry
What is one thing you learned about your business that you wish you knew from day one?
Stay scrappy, outsource every aspect of the business you possibly can without sacrificing quality, and spend the most budget on sales generating expenditures.  Take constructive criticism, listen to the market, your buyers and customers. 
What's your best advice for aspiring female entrepreneurs and businesswomen just starting out?
Stay focused on your dream. There will be haters, there will be doubters, people that tell you that you can’t do it. Don’t listen to them. Remain positive even with the small failures that come along the way, because there will be failures; they are necessary to learn and grow. Success takes time and effort, so put everything you have into it and you will succeed. 
Thank you to JAFRA for sponsoring this post!


Stick to this skin care routine!

Backed by cutting-edge science, Clear Smart delivers results from the first use: all-day oil control, improved skin texture and visible reduction in the size of pimples*. The benefits get even better over time. But, a real secret to success is sticking to your skin care routine, day after day. Clear Smart makes it easy with a simple 4-Step Ritual.
Wash your face with Clear Smart Clarifying Cleansing Foam, morning and night. The oil-free exfoliating foam cleanser instantly unclogs and purifies pores. It whisks away makeup, grime and excess oil. Skin feels clean, soft and comfortable – not dry or tight like it might with other acne cleansers.
After cleansing, apply Clear Smart Clear Complexion Toner with a clean cotton pad. The refreshing formula works in three ways to clarify skin:  sweeps away last traces of pore-clogging makeup and oil; exfoliates with salicylic acid to fight acne bacteria; and supports a balanced microbiome with black bee honey ferment.
Apply a thin layer of Clear Smart Blemish Spot Treatment to affected areas morning and night. Soothing bisabolol helps comfort skin, and antioxidant meadowsweet helps stimulate skin’s natural defenses. The invisible-finish formula works deep within pores to visibly reduce redness and shrink pimples in as little as four hours*. It also helps reduce the number of blemishes and prevent new ones from forming.
Think oily, acne-prone skin doesn’t need a moisturizer? Think again! Hydration, morning and night, is essential for all skin types. If skin becomes dry, it will produce more oil. Clear Smart Clear Pore Hydrator is an oil-free hydrator and anti-blemish treatment in one. It delivers instant soothing hydration, helps clear blackheads and helps prevent new blemishes. It’s also proven to control shine all day*.
There’s a myth that sunlight is good for blemish-prone skin. In fact, all types of skin need protection from damaging UV rays. Clear Smart Shine Control Sunscreen provides broad spectrum SPF 25 protection without greasiness or clogged pores. It eliminates shine; protects against UV and pollution; and cools skin with a fresh sensation after application. With an oil-free formula and invisible matte finish, it’s ideal for daily use.
*Independent consumer test result in U.S. and Mexico.
**Participants after 4 weeks of twice daily use with complete Clear Smart ritual. Testimonials shown are from real users of JAFRA ROYAL Clear Smart, with authentic experiences. They were remunerated for their time and expenses in telling their story.


Our Product Innovation Process & JAFRA Beauty Superstars

Have you ever wondered how new JAFRA beauty products are created? As Vice President of Worldwide Marketing and Product Development for JAFRA, I lead the process every step of the way. It’s a complex, exciting and rewarding adventure that I’m honored to share with you.
Our first order of business is identifying current and future trends. What will be the next big ideas in style, cosmetics, or pop culture? And how will they fit into our beauty portfolio? When we’ve answered these questions, we develop strategies for turning the trend concepts into new makeup, skin care and fragrances that will appeal to our JAFRA customers.
The next phase takes us to the laboratory to collaborate with JAFRA’s Research & Development Team. After sampling multiple versions of each product, we provide feedback to our chemists and formulators. We work together to ensure that our final formula is the highest quality and effective for all skin types, skin tones and olfactive preferences.
In the last few months, we’ve introduced new innovations that make me especially proud. Plus, our new arrivals for brows, eyes and face work great with a mask or bandana.
JAFRA Beauty Brow Powder Duo
I adore a bold brow, and this two-shade mirrored compact makes it easy to achieve. The ultra-pigmented powders blend easily so you can create a custom color or add highlights and lowlights for a full ombré effect.
TRY THIS: Start by filling sparse areas with short, light strokes for natural-looking texture. Keep building to achieve your ideal level of intensity.
JAFRA Beauty Micro Brow Pencil
With beauty salons closed in many parts of the world, this long-wear brow pencil saves the day. The ultra-precise tip, custom grip and spoolie brush provide effortless control for an at-home microbladed look.
TRY THIS: Create your dream brow shape with long, horizontal strokes along the base of brows. Fill with short upward strokes, then blend with the spoolie.
JAFRA Beauty Duo Eyeliner
When a mask is hiding my smile, I like to make my eyes look extra bright, wide-awake and defined. With white on one end and black on the other, this double-ended pencil has become my go-to.
TRY THIS: Use black along upper and lower lash lines for flawless definition. Then, add white at inside corners and waterline for instant brightness.
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